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Digital Innovations Group is pleased to announce that Landmark Impressions has joined its DIG Peer Group Program Digital Innovations Group is pleased to announce that Landmark Impressions located in Boston, Massachusetts has joined its DIG Peer Group Program. Dana Wilson, President and Robert Pease, VP of Sales and Marketing will participate. The DIG Peer Group is comprised of senior executives from graphic arts companies located throughout the United States who work together to create vertical marketing strategies, share technology and develop web-enabled print and multi-channel marketing best practices. DIG President, Kate Dunn, facilitates the group. “The basis for joining the group is not size or capabilities but rather having an innovative approach and creative ideas. Both our industry and the world of communication are changing rapidly. Fresh ideas and innovative approaches will help to differentiate firms in the future. Each firm brings something unique to the table,” noted Dunn. Participating firms are responsible for developing strategic plans and best practices and sharing those with their peers. Programs are evaluated prior to execution for strength of strategy and closed loop execution plans and after implementation for areas of improvement and best practices. The group meets three times per year for two days and holds monthly conference calls to evaluate progress, review key trends and perform post mortem analysis of self-promotion campaigns and client programs. Kate Dunn is known as a pioneer in the area of personalized and relevant communication and regularly speaks both nationally and internationally. Digital Innovations Group was founded in 2003 and is headquartered in Richmond, Virginia. The Digital Innovation Group works with organizations from around the world to achieve specific marketing and sales objectives. DIG is unique among marketing firms for its use of trackable communication, integrated sales processes and for its ability to deliver quantifiable results. Having published more than 30 case studies since 2003, the Digital Innovations Group is a recognized leader in the strategic development and execution of personally relevant marketing campaigns and employee communication. As one of Massachusetts’ leading print and design firms, Landmark Impressions maintains a differentiated position with their clients by answering the most pressing needs of overworked, understaffed marketing departments, high quality, fast turnaround and real time status acknowledgements. Landmark Impressions backs up their efficient processes with a guaranteed 10% price reduction for each hour past the specified delivery. Since 2003, 99.6% of their projects have been delivered on time. For more information on Digital Innovations Group please visit the website at digcreative.com or call (804) 377-6070.
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