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Tags >> Recession
Tagged in: Recession , Printing Industries , Printing Firms , price driven , kate dunn , Digital Printing , Digital Innovations Group , DIG Creative , dig , Deep Pockets , conferences , Automation Jan 6, 2010
Posted by: Kate_Dunn Comment (6)

Nearly 90,000 Print Industry Employees lost their jobs in 2009 (footnote 1)
Trends indicate almost 7,000 less printing establishments by end of 2010 (footnote 2)
Online advertising to pass print ad spend by 2011 (footnote 3)
1 Trillion Unique URLs on the Web (footnote 4)

 

This industry is rapidly changing, and from my vantage point it will be very difficult for companies under $5m to survive if they don’t change to meet the challenges and opportunities. They will not have the critical mass to compete in an industry that is becoming increasingly price driven. Their size makes it hard, if not impossible, to invest in the automation needed to profitably produce print at a price the market will bear. Add the expense of a sales team that are little more than order takers and you have a going out of business strategy. 

 


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Tagged in: Recession , Positive Ideas , Opportunities , kate dunn , Digital Innovations Group , dig , Attitude Jan 21, 2009
Posted by: Kate_Dunn Comment (0)

All this negativity is beginning to paralyze people. People are just afraid to do anything. It’s like we’re all waiting for the other shoe to drop on this crazy economy. Here are 5 things you can do today to change the mood, improve the attitudes of the people you come in contact with and start to see opportunities instead of negativity.

  1.  Start coming to work 30 minutes before everybody else and read one chapter of a good business book. Suggested Reading: Blue Ocean Strategy, Rebel Rules, From Good to Great, Groundswell, The 7 Habits of Highly Effective People. Start your day off with possibilities not barriers. Challenge yourself to find at least one useable idea per day. Write that idea down.
  2. When you pass fellow employees in the hall, instead of the cursory nod ask: Hey, let me tell you what I just read. Tell them what you learned, ask them what they think and listen.
  3. End your day with 30 minutes of calling customers you haven’t talked to in the last 60 days and asking what your company can do to help them thrive in this economy? They’ve had a hard day of people asking them to do things. You will end their day with an offer to help them.
  4. Say please and thank you to everyone for everything.
  5. Instead of walking around with your head down, look up and notice things. Challenge yourself to think of something nice to say to everyone you pass by. “Mary, you look great today.” “ Sam, I loved your email yesterday.” “Karen, great work on the Smith project.” “Herb, there’s that smile that always brightens my day.” When you really get good at this you can start saying nice things to people you don’t even know. “Wow, I love those shoes. They’re great.” “You look like you are out to conquer the world today. I hope you do.” Etc.

You’ll be amazed how good you will feel and how contagious that feeling is.

Tagged in: Recession , peer groups , learning , industry publications , executive education , economy , conferences Jan 21, 2009
Posted by: Kate_Dunn Comment (0)
It’s tough out there right now and a lot of business leaders are struggling with the challenges brought on by our sluggish economy.  But here’s the question: Will you have a better shot at figuring out what to do if you continue to learn or if you crawl in a hole and wait it out? Now is not the time to stop spending money on learning. It’s the learning that allows you to figure out what to do when times get tough.  So don’t stop going to conferences, don’t cancel your subscriptions and don’t stop interacting with your peers.  That’s the stuff that makes us smarter.  But if you still think reducing your “get smarter” expenses is going to save you from ruin, here’s another question. What are the chances that a business leader you compete with is learning something right now that can help his company beat you?
 

Kate Dunn

President

Digital Innovations Group
© 2010 Digital Innovations Group · PO Box 6634 Richmond, VA 23230
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